Inside the Clipping Industry

Vasilios “Demetrie” Christoforatos’s complete guide to the craft, the money, and the business: from finding the moment to running a campaign.

Google charges $4–$15 per thousand views. YouTube runs $6–$25. A clipping campaign lands between $0.50 and $2. We break down where the difference comes from.

Discord agencies count every view a clipper claims. We count the ones we can prove. Learn what to ask for before you pay any clipping invoice.

We looked at the top-performing clips across our campaigns and found the same three hook patterns over and over. Here's what actually stops the scroll.

A selective network is the whole point. Here's what our review team looks for in an application, and what instantly disqualifies one.

Your backlog of long-form content is a campaign waiting to happen. A step-by-step system for turning one recording into weeks of short-form distribution.

The same clip can pull 10x the views on one platform and die on another. What our cross-platform data says about where to post what.

Five things a good brief includes — source material, audience, offer, budget, and timeline — and how each one changes what your campaign can do.