Project your potential.
Your budget. Your ambition. A clearer picture.
Explore the reach behind your next clipping campaign, then put your own assumptions behind the numbers.
01 / Set your campaign budget
02 / Your projected signal
View range · scenario from public external campaigns
5M–8.7M
Scenario drawn from public external campaigns, not guaranteed Praeco delivery.
- Effective CPM
- $1.15 – $2.00 External payout reference → Praeco basis; not an all-in quote
- Modeled clip volume
- 190 – 1,928 Uses selected published views/video averages
- Evaluation window
- 8–12 weeks Planning guidance; posting waves may run 2–3 weeks
03 / Put your reach in perspective
Same spend. Different signal.
5.0×
Modeled reach per dollar
$50,000
Ad spend for the same count
Paid ads are shown at a $10 reference CPM, an illustrative example rather than a market benchmark. Ad impressions and verified clip views are different measures; this is a cost comparison, not equivalent performance.
04 / Beyond the views
What could that attention be worth?
Planning estimates, not promises. The range combines Praeco's $2 CPM model with selected external campaign reports, not an audited forecast. External payout spend may exclude management and platform fees. Clip volume mixes different campaign categories; timing is planning guidance. Budgets and scope remain flexible and are confirmed on your call.
Plan my campaign
The numbers.
Not the guesswork.
01 / REACH
A sourced scenario band
The lower endpoint uses Praeco's $2 CPM; the upper uses the effective CPM observed on public external campaigns (about $1.15). Linear scaling is a planning assumption, not a confidence interval.
02 / COMPARISON
Your benchmark, not ours
Use your own paid-ad CPM to compare cost per count. Different formats and audiences can perform differently.
03 / REVENUE
A scenario, not a promise
Visits, conversions, and order value are your assumptions. Actual sales depend on your offer and customer journey.